At an average 38% discount availed using coupon codes and offers until now. Half Price Books, Records, Magazines, Incorporated is the largest family-owned chain of new and used bookstores in the United States. The company’s original motto is "We buy and sell anything printed or recorded except yesterday's newspaper", and many of the used books, music, and movies for sale in each location are purchased from local residents. The corporate office is located in the flagship Northwest Highway location in Dallas, Texas.